We got an email this morning from the good people at UNITE saying that they’re changing their logo, starting…now ! with their new summer (in Oz at least) range. The new logo looks good to us.
Here’s the little text Unite sent us:
Unite Clothing Company today announced the launch of its new corporate logo. Unite was founded in 2004 by former professional bodyboarder Joel Taylor and is a leader in the clothing sector of the bodyboarding industry.
Unite will incorporate its new corporate logo into their Summer 2008 range. The new line will include Tee Shirts, Walk Shorts, Board Shorts, Rash Shirts, Caps, and much more. The Unite Summer 2008 collection will be available at Authorised Unite Dealers across Australia in November.
So, you’re probably wondering, why the change? “I dunno, we’ve been doing this for over four years now, we just figured it was time for a fresh look for the company:, Joel Taylor, Unite Managing Director, explained. “As the old saying goes, change is as good as a holiday. We’re still the same company with the same direction; we just have a new logo. We are stoked about the change and hope our supporters like it as much as we do.”
Unite Clothing Company also announced today that its new advertising campaign and website will be introduced this month. “After more than 12 months of development, we are excited to implement this new look to our brand – as well as the new corporate logo – it kinda heralds a new beginning for the company,” said Mr. Taylor.
The 2008/2009 advertising campaign will first appear in Riptide Magazine and Movement Magazine – alongside the launch of the new website online – in October.
